Why September Is the Secret Weapon for Winning Black Friday & Christmas

It’s no secret that Black Friday and Christmas are the biggest shopping events of the year, where brands can achieve record sales. But the truth behind that secret is that brands that win the holiday sale season begin in September. Meta’s latest update now places greater importance on ad creative, meaning businesses can no longer […]

Are you Ready for the Shopocalypse? Your Guide to Surviving Black Friday 2024

If you haven’t started planning your Black Friday and Cyber Monday marketing (BFCM), time is running out. But don’t worry–we’ve got you covered. We’re sharing some tips to fast-track your strategy and make the most of the year’s biggest shopping event! Shopping targets acquired Set yourself up for success by optimising your audiences now so […]

Don’t Let EOFY Campaigns Ruin Your Brand

As the end of the financial year approaches, customers can expect to see incredible discounts and deals on a wide range of goods and services. While these deals can attract customers, it’s easy for brands to get swept up in the fray and lose sight of their unique brand voice, flagship products or key services […]

How to get the most out of your email marketing

When people hear ‘email marketing,’ there’s a general sense that it’s old news. Email marketing!? How Y2K, do we really need to focus on EMAIL based marketing in 2021? via GIPHY Short answer? Yes, absolutely! There’s no denying the power of email marketing to connect with your audience, introduce new products, improve retention or improve […]